“Ferdinand Foy, you’re a vile human being!”
This is how my latest book begins.
Who Ferdinand is, and why he’s vile… well, you’ll learn about all that soon. Right now, I’d like to introduce you to this book, and who it’s for. It’s a Parable / Fable, which means it combines fiction and non-fiction (think, The Alchemist, for the today’s fast-paced millennial world).
I’ve written it for today’s overwhelmed entrepreneur who’s stuck in the hustle, and led to believe they’re not enough because everyone else online seems to have it all figured out — whereas you… do not.
Ferdinand Foy is a mid-twenties Silicon Valley success story. Very successful, in fact. ‘On the fast-track to becoming a billionaire’ kind of successful. He assumes he knows what he wants and wakes up each day as an in-demand CEO everyone wants a piece of: girls, investors, the media…
One morning, as he fights a hangover, he appears on a podcast. Interviews like this are common for Ferdinand, yet this one is different. The devil’s-advocate-of-a-host makes Ferdinand think. He makes him feel human, and that maybe he doesn’t have it all figured out. He forces him to ask: why do I want to become a billionaire?
This marks the beginning of Ferdinand’s new life. Yet, before he can live it, he must first discover what he wants to do with it. He takes a sabbatical from his successful tech company to go and find himself.
His journey takes him across the USA and further adrift to Spain, England, Cambodia, Bali and South America. Along the way he meets fellow entrepreneurs, authors and investors (AJ Leon, Kamal Ravikant, Ishita Gupta, Hollis Carter and Scott Oldford, to name a few).
Each person seems to have an answer to a question Ferdinand never thought to ask, beginning with what money and success mean to him. He ventures down a rabbit hole of self-reflection, mindset, limiting beliefs, self-acceptance, trust, spirituality, philosophy and flow.
At first, he’s more confused and frustrated than ever. He wants answers, but nobody seems to have the one he wants. In time, he realises the only person who has that is himself. He must slow down and reflect.
He must escape the hustle and stop his self-sabotage.
INTRODUCING BEYOND THE PALE
A BOOK THAT INSPIRES YOU TO QUESTION WHAT SUCCESS MEANS TO YOU, AND GIVES YOU PERMISSION TO ESCAPE THE HUSTLE (FORVER).
This book isn’t ready for the real world just yet. It’s coming, but as with all great things, it asks you to wait a little longer. That doesn’t mean you have to sit to one side, however. I would love to involve you in the journey…
- Give you a sneak-peek sample before anyone else
- Offer advanced access to the first print-run of copies
- Share insights into the writing and publishing process
- Provide access to the research, learnings and tools I’ve picked
This book has already changed my life. My plan is to ensure it changes many more, although all that’s to come. I hope you’ll be here for the ride.
Add your name + email below 😉