WELCOME TO THE HUB

Below you’ll find everything you need from The 30 Day Brand Story. The Books, PDFs, Videos, Templates, Links, and more… this is your one-stop-spot for Brand Storytelling epicness.

CAN YOU SPARE A DOLLAR?

This is a FREE course, and I’m delighted to share everything I know with kind folk like you. But I spent a lot of time and love on this baby – 112 Hours to be precise. So, if you find value in this 30 Day Course, please consider leaving me a tip. It helps me keep doing what I do. Plus keeps food on Kid Turndog’s table 🙂

LESSON 1

In Lesson 1 I welcome you to the journey and place all the focus on YOUR story. It’s all about unearthing Your Memory Essays, so be sure to download my manifesto (to the right) and see what a memory essay looks and sounds like.

As for your challenge, it’s to create 3 Memory Essays of your own. So, put on the kettle and make yourself a brew, for you’ve some soul searching to do.


IF YOU FIND VALUE IN THIS COURSE, PLEASE CONSIDER LEAVING ME A TIP

NEED HELP? I OFFER 3 PEOPLE EACH MONTH ONE-ON-ONE ACCESS – CLICK HERE FOR MORE INFO

 

LESSON 2

In Lesson 2 you continue the soul searching, this time asking yourself ‘Big Picture’ questions to better understand you, your journey, and your epic story.

Your 10 Question PDF (of questions you need to ask yourself right now) is to the right, and your challenge – if you’re brave enough – is to answer them! It may sound simple, but answers to these types of questions rarely are…


IF YOU FIND VALUE IN THIS COURSE, PLEASE CONSIDER LEAVING ME A TIP

NEED HELP? I OFFER 3 PEOPLE EACH MONTH ONE-ON-ONE ACCESS – CLICK HERE FOR MORE INFO

 

LESSON 3

In Lesson 3 you take attention away from you and your own story, and immerse yourself in others. There’s no better way to tickle your inspiration, in my opinion. Open your eyes and you shall be awarded.

Your challenge is to read the 21 Brilliant Brand Story Book (download to the right) and then go in search of other brand stories. For the moment, take a quantity over quality approach, and see how many tales you can discover in an hour.


IF YOU FIND VALUE IN THIS COURSE, PLEASE CONSIDER LEAVING ME A TIP

NEED HELP? I OFFER 3 PEOPLE EACH MONTH ONE-ON-ONE ACCESS – CLICK HERE FOR MORE INFO

 

DO YOU NEED SOME ONE-ON-ONE HELP?

Hopefully you’re finding great value in this Free Course, but maybe you need a helping hand? After all, Discovering, Creating & Sharing Your Brand Story is no easy feat, and I can only offer so much guidance in a free course like this. Don’t worry, I’ve got you covered, because each month I invite 3 people into my One-on-One Program. Could you be the latest member?

 

LESSON 4

Lesson 4 ensures you stay on the right track throughout your Brand Story adventure, but setting a few Aims and Objectives to work towards.

Your template’s available to download on the right, and your challenge is to fill it in and then email me your results. Sharing your intentions is a powerful act, and makes the entire process seem more real and ready.


IF YOU FIND VALUE IN THIS COURSE, PLEASE CONSIDER LEAVING ME A TIP

NEED HELP? I OFFER 3 PEOPLE EACH MONTH ONE-ON-ONE ACCESS – CLICK HERE FOR MORE INFO

 

LESSON 5

Lesson 5 asks you to slow down and smell the roses, because although you want to kick straight into the Creating Process, you must first truly understand your story, your message, and your UVP.

Your Discovery Checklist (download to the right) ensures you’re on top of everything, and narrows your focus. As for your challenge, it’s simply to complete this checklist and live an awesome life.


IF YOU FIND VALUE IN THIS COURSE, PLEASE CONSIDER LEAVING ME A TIP

NEED HELP? I OFFER 3 PEOPLE EACH MONTH ONE-ON-ONE ACCESS – CLICK HERE FOR MORE INFO

 

 

LESSON 6

In Lesson 6 you focus on creating an overarching storyboard for your Brand Story, which not only helps organise all your thoughts and ideas, but ensures you communicate your story effectively with others (your team, freelancers, designers, etc…)

Your free template helps set the tone, and by starting simple, you can get fancier further down the line. There are no rules that say Storyboards have to be works of arts. This simple approach is sure to suit most time-hungry folk 🙂


IF YOU FIND VALUE IN THIS COURSE, PLEASE CONSIDER LEAVING ME A TIP

NEED HELP? I OFFER 3 PEOPLE EACH MONTH ONE-ON-ONE ACCESS – CLICK HERE FOR MORE INFO

 

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CAN YOU SPARE A DOLLAR?

This is a FREE course, and I’m delighted to share everything I know with kind folk like you. But I spent a lot of time and love on this baby – 112 Hours to be precise. So, if you find value in this 30 Day Course, please consider leaving me a tip. It helps me keep doing what I do. Plus keeps food on Kid Turndog’s table 🙂

LESSON 7

In Lesson 7 you get super visual, as you search the world for inspiration, ideas, and genius. This happens to be a super special lesson too, for I have two… count them TWO… downloads – both designed to guide you to people and businesses doing wonderful things.

Today’s challenge is to devour these two downloads and come up with 5 Visual Ideas before you go to bed tonight. Don’t worry, you won’t have to stay up late. With examples like these, it’s impossible to not feel inspired!


IF YOU FIND VALUE IN THIS COURSE, PLEASE CONSIDER LEAVING ME A TIP

NEED HELP? I OFFER 3 PEOPLE EACH MONTH ONE-ON-ONE ACCESS – CLICK HERE FOR MORE INFO

 

 

 

LESSON 8

We’re shaking things up with Lesson 8, for I’ve an exclusive Video Screencast just for you (video below).

Featuring a few About Pages I admire, I take you through the journey I take when searching a new brand/site. Your challenge is to watch this screencast, unearth how I do things, and take matters into your own hands  -asking a few questions along the way (those questions are in today’s email, so be sure to check your inbox – or download it to the right)


IF YOU FIND VALUE IN THIS COURSE, PLEASE CONSIDER LEAVING ME A TIP

NEED HELP? I OFFER 3 PEOPLE EACH MONTH ONE-ON-ONE ACCESS – CLICK HERE FOR MORE INFO


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LESSON 9

Lesson 9 is all about refining your story and ideas, and moving you into a Less is More Mindset.

When it comes to storytelling, sharing too little is a recipe for disaster. But sharing too much is bad too, for we all have a tendency to ramble… and go on… and on… and…

Don’t worry because today’s challenge reigns you back in, and all you have to do is take part in my Short(er) Stories exercise. I use this with clients and students alike, and the results are always good.


IF YOU FIND VALUE IN THIS COURSE, PLEASE CONSIDER LEAVING ME A TIP

NEED HELP? I OFFER 3 PEOPLE EACH MONTH ONE-ON-ONE ACCESS – CLICK HERE FOR MORE INFO

 

 

 

 

DO YOU NEED SOME ONE-ON-ONE HELP?

Hopefully you’re finding great value in this Free Course, but maybe you need a helping hand? After all, Discovering, Creating & Sharing Your Brand Story is no easy feat, and I can only offer so much guidance in a free course like this. Don’t worry, I’ve got you covered, because each month I invite 3 people into my One-on-One Program. Could you be the latest member?

 

 

LESSON 10

Lesson 10 comes in the form of a Video (watch it below), and focusses on you and how special you freaking are.

At this stage, it’s important to ensure you remain true to YOU, your message, and what you set out to achieve. I’ve asked you to search the web a lot recently, which is great, but you can get all green-eyed and envious. So, let’s ensure we remain on the YOU train, shall we.

As for your challenge, Part 1 is at the end of the video, and Part 2 is in the email. Check your inbox or view it online via the icon on the right.


IF YOU FIND VALUE IN THIS COURSE, PLEASE CONSIDER LEAVING ME A TIP

NEED HELP? I OFFER 3 PEOPLE EACH MONTH ONE-ON-ONE ACCESS – CLICK HERE FOR MORE INFO


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LESSON 11

In Lesson 11 you go in search of your perfect and most ideal customer. But before you can search and find them, you must first understand who they are… what they look like… what makes them tick…

Introducing the Awesome Avatar Template,  this is a download I hope you enjoy (download it to the right). And your challenge, should you accept it, is fill it in and begin the all important process (and never ending cycle) or knowing thy audience.


IF YOU FIND VALUE IN THIS COURSE, PLEASE CONSIDER LEAVING ME A TIP

NEED HELP? I OFFER 3 PEOPLE EACH MONTH ONE-ON-ONE ACCESS – CLICK HERE FOR MORE INFO

 

 

 

 

 

LESSON 12

As you edge towards the end of this Free Course, Lesson 12 focusses on the importance of finding your True Audience. The previous lesson helped you understand them, so the logical step is to now find them 🙂

Through the Find Your Right Audience PDF & Spreadsheet (look right), you should be set on your way. And your challenge today is to partake in the 3 Step Process and fill in your quick & easy spreadsheet. 


IF YOU FIND VALUE IN THIS COURSE, PLEASE CONSIDER LEAVING ME A TIP

NEED HELP? I OFFER 3 PEOPLE EACH MONTH ONE-ON-ONE ACCESS – CLICK HERE FOR MORE INFO

 

 

 

 

 

CAN YOU SPARE A DOLLAR?

This is a FREE course, and I’m delighted to share everything I know with kind folk like you. But I spent a lot of time and love on this baby – 112 Hours to be precise. So, if you find value in this 30 Day Course, please consider leaving me a tip. It helps me keep doing what I do. Plus keeps food on Kid Turndog’s table 🙂

LESSON 13

Lesson 13 provides another video (see below), but also comes packed with some wonderful links.

You challenge on this occasion is simple, to simply watch the video and devour the links below it. You see, I’m a single man with my own wayward words, but there are many others like me. This list below offers a selection of some of my favourite storytellers and their sweet-ass worlds. Enjoy, you crazy misfit…


IF YOU FIND VALUE IN THIS COURSE, PLEASE CONSIDER LEAVING ME A TIP

NEED HELP? I OFFER 3 PEOPLE EACH MONTH ONE-ON-ONE ACCESS – CLICK HERE FOR MORE INFO


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SOME INSPIRING STORYTELLERS AND THEIR FINE AND WONDERFUL STORIES

LESSON 14

And so our journey comes to an end – although not really, for our relationship has only just begun.

Lesson 14 is the final lesson though, so well done, misfit. You’ve made it to the end. I have one final download for you, and it comes in the epic form of my book, 50 Great Brand Stories. No challenge to speak of than to enjoy the read 🙂


IF YOU FIND VALUE IN THIS COURSE, PLEASE CONSIDER LEAVING ME A TIP

NEED HELP? I OFFER 3 PEOPLE EACH MONTH ONE-ON-ONE ACCESS – CLICK HERE FOR MORE INFO

 

 

 

 

 

 

DO YOU NEED SOME ONE-ON-ONE HELP?

Hopefully you’re finding great value in this Free Course, but maybe you need a helping hand? After all, Discovering, Creating & Sharing Your Brand Story is no easy feat, and I can only offer so much guidance in a free course like this. Don’t worry, I’ve got you covered, because each month I invite 3 people into my One-on-One Program. Could you be the latest member?