by turndog
How easy it is to integrate interactive storytelling into your website? If you ask me, easy as pie, and Kickstarter are a brand who pull it off nicely. Of course, it depends how you define interactive storytelling… as Wikipedia (which let’s face it, is...
by turndog
Last week, I talked about why I left the world of old-hat marketing, and embraced the magic of interactive storytelling. I adore stories, and there’s few things in life I like more than writing and reading a good novel. BUT, Brand/Business Storytelling can...
by turndog
Have you ever met with a client or boss, excited and full of ideas, only for them to stare at you with complete and utter nothingness? You know, the type of rolling eyes that say, “God, not this again…” I have, and it was a meeting like this that...
