by turndog
As a Strategic Marketer I’ve come across quite a few Marketing ‘Gurus’. Sometimes I meet them online, over Twitter or through a Blog, and sometimes at a networking event. They preach about having a solution to your Brand Positioning issues. That if...
by turndog
I was recently on a bus during the school rush hour and to the left of me sat two girls, probably around four or five years of age. One had her mother’s iPhone and the other had her iPod touch. They effortlessly played with it as if it was part of their...
by turndog
My name is Matthew Turner and I’m a Strategic Marketer. When i think about it, I’ve been one for a long time, but it’s so hard to come out and admit. I spent my childhood asking questions, and arranging things in a very specific order, and generally...
by turndog
Welcome to the new website everyone, and thank you for joining me on this momentous day. I left my job one month ago, and in the time since, been working on this Site, my Business Plan, an Ebook or two, and generally getting my new world Organised.Please let me know...
by turndog
Sometimes taking a step back can make all the difference to your future. Take a few moments to smell the Roses and you may find they’re actually Tulips…with Skittles instead of soil…and ears instead of petals. Going to 2012 SXSW did that for me, and the ideas I...
by turndog
I’ve been wittering on about 2012 SXSW all week, but I promise there are only two more posts to go. Today I want to talk about merchandising for authors, a crazy consideration for most. The thing is, I was sat in a talk about crowdsourcing (as discussed in the...
