Backwards Thinking is Creative Thinking

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How can you turn Backwards Thinking into Forward Awesomeness? Through Creative & Strategic Thinking, that’s how. If this doesn’t make sense yet, don’t worry. I hope to explain things in the next few hundred words. This post is all about the...

An Aspiring Author & His Most Excellent Journey

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Take my readers on a journey? I don’t know, this sounds like you want me to kidnap my fans. Don’t worry, I’m not asking you to run away and murder anyone, simply understand who your reader is and edge them along a particular route. Understanding who...

How I Keep My Author Platform Organised With Evernote

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Ok, so your life is a mess. You have post it notes everywhere, and documents all over your laptop, and you know you wrote the name of that great Agent, somewhere, but you can’t for the life remember where. Let me introduce you to Evernote, the piece of God like...

An Awful, Orange World

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A couple of days ago I talked about how awesome Aweber are. The focus wasn’t on their Brand, logo or product, but the customer journey they’ve created. Today I want to look at the flip reverse of this. When a company is good at everything else, but...

How I Created My Author Videos

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If you look around this site you’ll no doubt notice my face popping up from time to time. I wanted to make video a large part of what I do, not just for the initial launch, but moving forward. I feel video is a great way for an author to reach out to their...