Author Marketing: 4 Ways To Grab A Guest Blogger

Is Guest Blogging the best way to grow your author platform? I’m not sure about the best, but important? Absolutely! I can testify to this because this week has brought more traffic than any other. I think it’s safe to say that Guest Blogging has been the number one...

Author Marketing: Is Content Really The King of 2012?

Now I’m sure you’ve heard these words before, but having a Blog is arguably the most important aspect of your Author Platform. It allows you to go into as much or little depth as you like. It brings new people to YOU, allowing your author marketing activities to do...

Author Marketing: 4 Steps To Great Blog Design (part-2)

What makes the perfect Blog? Should it be bright and in your face? Maybe a subtle attempt with high focus on the content? Should you use videos? What about comments and sign in forms and landing pages? My my there’s so much to think about, isn’t there? Well don’t...

The Turndog Tales: 29/01 – 03/02

Friday means two things. First of all it’s the start of the weekend (especially if you’re in sales and happen to book a ‘meeting’ at around 2pm), and secondly it means the Turndog Tales are here for you to marvel on. It’s once again time for me to offer you the weeks...

Author Marketing: 4 Steps To Great Blog Design (part-1)

Here’s a question for you all. What is the first thing you notice when going on a website? Is it the writing? Or is it more likely the logo, layout, colours, and general ambience? Let’s face it we all like to think we don’t judge a book by its cover, but the fact is...