Author Marketing: Blog SEO, Do You Need It?

If a Blog Post is written but never read, does it exist? Welcome back to the How To Build An Author House Series. Today’s focus is SEO, a term I liken to money. It’s something we don’t want to think about, but the fact of the matter is it’s rather important. Today I...

Author Marketing: 4 Ways To Grab A Guest Blogger

Is Guest Blogging the best way to grow your author platform? I’m not sure about the best, but important? Absolutely! I can testify to this because this week has brought more traffic than any other. I think it’s safe to say that Guest Blogging has been the number one...

Author Marketing: 4 Steps To Great Blog Design (part-2)

What makes the perfect Blog? Should it be bright and in your face? Maybe a subtle attempt with high focus on the content? Should you use videos? What about comments and sign in forms and landing pages? My my there’s so much to think about, isn’t there? Well don’t...

Author Marketing: 4 Steps To Great Blog Design (part-1)

Here’s a question for you all. What is the first thing you notice when going on a website? Is it the writing? Or is it more likely the logo, layout, colours, and general ambience? Let’s face it we all like to think we don’t judge a book by its cover, but the fact is...

Author Marketing: Create 7 Groups For Your Author Platform

This is where everything begins to get interesting! This is where you start doing! This is where the fun starts! This is where YOU get to shine! Welcome back to the How To Build An Author House Series. So far we’ve set the foundations, and most recently looked at your...

Author Marketing: How To Position YOU to YOUR Audience!

Have you ever heard of the saying: ‘You need to take 1 step back to take 2 steps forward?’ I always take refuge in this golden advice as it helps me stop, take a look around, and carefully decide what to do next. It’s easy to get carried away and take giant strides...