Author Marketing: The Hufflepuff Of Social Media

Let’s face it, in terms of Harry Potter, Hufflepuff is the black sheep of the family. They’re not evil, or brave, or intelligent; they’re simply…well, Hufflepuff. It’s there to make up the numbers and I have a similar way of looking at particular Social Media sites....

Author Marketing: How To Conquer Facebook!

800 million people love Facebook, but is it something an aspiring author needs in his or her life? That’s the big question, isn’t it? It’s easy to say yes; to join and have a presence, but then let your account fester away and do absolutely nothing with it. In the...

Author Marketing: Google Will Search Plus Your World

Will Google+ be a game changer? It may soon become part of every Bloggers life, whether they like it or not. Welcome back to the How To Build An Author House Series. Today’s discussion goes to the webs new boy, Google+, and how it may become a daily part of all of our...

Author marketing: Are Your Tweets Crap?

Is Twitter a must have tool in your author marketing? Will you fade away into nothingness without it? What would happen if an author platform didn’t have a blue bird in its life? Welcome back to the How To Build An Author House Series. I’m not sure if you’d fade into...

Author Marketing: Blog SEO, Do You Really Need It?

You know SEO is important because it’s in capital letters! Welcome back to the How To Build An Author House Series. Today I shall focus on SEO once again and offer my own insight into the traitorous world of search engine optimisation. In my previous post I had a...