The Evolution Of A Website

Have you noticed some changes around here? In the last few days I’ve been adding a few to this site and will continue to do so. Marketing is evolving, and as a marketer I must adapt. A couple of weeks ago I talked about the difference between Evolution &...

How Marketing Is Evolving, Not Changing – And Why It Matters

Let me guess, you hate change, right? Most people do and rightly so. Change is sudden and often forced. It usually takes everyone by surprise. For example, after 9/11 there was a lot of change at airports. It was a nightmare. What previously took an hour now took two....