2012 SXSW: The Famous Five

I’m back everyone, and although I left part of my mind back in Austin (I do hope it returns at some point this week), I’m back and raring to go with lots of new ideas for this Blog and beyond. For those of you unaware, I have just been to 2012 SXSW in Austin: a Music,...

Author Marketing: How To Youtube Your Author Platform

Once upon a time video killed the radio star. Then Youtube came along and killed everything else. You might think that’s the end of the story, but it’s just the beginning, and aspiring authors from all over the globs can use video to help leverage their author...

Author Marketing: The Hufflepuff Of Social Media

Let’s face it, in terms of Harry Potter, Hufflepuff is the black sheep of the family. They’re not evil, or brave, or intelligent; they’re simply…well, Hufflepuff. It’s there to make up the numbers and I have a similar way of looking at particular Social Media sites....

Author Marketing: How To Conquer Facebook!

800 million people love Facebook, but is it something an aspiring author needs in his or her life? That’s the big question, isn’t it? It’s easy to say yes; to join and have a presence, but then let your account fester away and do absolutely nothing with it. In the...

Author Marketing: Google Will Search Plus Your World

Will Google+ be a game changer? It may soon become part of every Bloggers life, whether they like it or not. Welcome back to the How To Build An Author House Series. Today’s discussion goes to the webs new boy, Google+, and how it may become a daily part of all of our...