Do you want to know a secret? I find marketing exhausting, annoying, and down right rude. This coming from a marketer… It’s true, though. Marketing is a tough cookie to crumble. It’s like one of those cookies you forget about. The one that you leave...
What is a Brand Story? Hell of a good question and I thank you for asking it. Simply put, it’s the Story behind your Brand (see what I did there?). Don’t worry, I do plan on tackling this big issue, but before we do, let’s look at your business. In...
It’s Friday and that means only one thing. The time has come to round up the week’s best news. The Turndog Tales is here to offer you my favourite articles of the week. I’ve been searching my Twitter feed and this is what I’ve come up with....
The launch of your book is on the horizon. You have this great story, but no one knows about it. This is bad, so you start thinking about advertising and Twitter and reviews. The book is done. The hard part is over, right? Why does it feel like the hard work has only...
Today I welcome Guy & Heidi from CODOC who sat down with me a couple of weeks ago and let me throw a few questions their way. They have some great ideas and are much more than a Production Company. This is not surprising as this is what 21st Century Entrepreneurs...
