The world is full of give and take. Businesses, traditionally speaking, have been known for taking. They take and they take, and I suppose the writing was always on the wall.
Eventually the consumer would hit back!
I feel the time is now. These days companies of all types need to give back. The more I search, the more I hear stories about businesses giving back.
In my opinion it’s a key ingredient in strategic thinking, to give more than you take, and those who read this Blog will know how I love some strategic thinking.
But how much is too much? After all, we can only offer so much, right? We all need to earn cash, create revenue, and fill our boots with good times.
Finding The All Important Balance
Strategic Thinking is about looking beyond the end of your nose. It’s not always about what’s happening right now, but what will happen further down the road.
The right now way of thinking is pretty old school. Don’t get me wrong, we all need to consider RIGHT NOW. If we only ever think about tomorrow, we can never survive today. However, a little Strategic Thinking can help.
And this, I suppose, is that all important balance. The fine line between winning today and succeeding tomorrow. Giving will rarely help you win today, but it could make you a superstar of tomorrow.
This post is aimed at tomorrow. If you need a win right now, I suggest you stop reading and go out and hustle. But if you have your eye on next week, next month, or dare I say, next year…keep reading.
Giving More Than You Take
Some people are more generous than others. Everyone can be kind, though. We all have a little goodness inside. To give is to find this and share it with the world.
What can giving entail? Think about:
- A Free Gift
- A Donation
- Some Free Content
- A Special Thank You
- Over Delivering
- Going The Extra Mile
- Doing Something Amazing